Privacy Policy

Last Updated: July 13, 2025

Welcome to HoverSeas ("we," "us," or "our"), accessible at https://hoverseas.com ("Website"). This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit our Website, purchase our products (such as inflatable SUP boards and accessories), or interact with our services. We are committed to safeguarding your privacy and ensuring compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) for EU residents and the California Consumer Privacy Act (CCPA) for California residents.

1. Information We Collect

We collect information to provide and improve our services. The types of information we collect include:

1.1 Personal Information You Provide

• Contact Information: Name, email address, phone number, and shipping address when you place an order, create an account, or contact us.
• Payment Information: Credit/debit card details, billing address, or other payment details processed through secure third-party payment gateways (e.g., Stripe, PayPal).
• Account Information: Username, password, and preferences if you create an account on our Website.
• Communication Data: Information you provide through contact forms, customer support inquiries, or newsletter subscriptions.
• Reviews and Feedback: Comments, reviews, or ratings you submit about our products.

1.2 Automatically Collected Information

• Technical Data: IP address, browser type, operating system, device information, and time zone, collected via cookies and similar technologies.
• Usage Data: Pages visited, products viewed, items added to your cart, time spent on the Website, and referral sources (e.g., how you found our Website).
• Location Data: Approximate location based on your IP address to comply with regional regulations and tailor content (e.g., currency or shipping options).

1.3 Information from Third Parties

We may receive information from third-party services, such as:

• Analytics providers (e.g., Google Analytics) for usage statistics.
• Payment processors for transaction verification.
• Social media platforms if you interact with us or log in via social media accounts.

2. How We Use Your Information

We use your information to provide, improve, and personalize our services. Specific purposes include:

• Order Processing: To process and fulfill your orders, including shipping products and handling returns or refunds.
• Customer Support: To respond to inquiries, provide assistance, and resolve issues.
• Marketing and Communications: To send promotional emails, newsletters, or product updates (only with your consent, where required).
• Website Improvement: To analyze usage patterns and optimize Website performance, design, and functionality.
• Personalization: To tailor product recommendations, advertisements, or content based on your preferences and browsing history.
• Legal Compliance: To comply with applicable laws, regulations, or legal requests (e.g., tax reporting or fraud prevention).
• Fraud Prevention: To detect and prevent fraudulent activities or unauthorized access.

3. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process personal data based on the following legal grounds:

• Contractual Necessity: To fulfill your orders or provide services as part of our agreement with you.
• Consent: For marketing communications or non-essential cookies, where you have provided explicit consent.
• Legitimate Interests: For improving our Website, analyzing usage, or preventing fraud, where our interests do not override your rights.
• Legal Obligation: To comply with legal requirements, such as tax or consumer protection laws.

4. How We Share Your Information

We do not sell your personal information. However, we may share your data with third parties in the following cases:

• Service Providers: Third-party vendors who assist with payment processing (e.g., Stripe, PayPal), shipping (e.g., courier services), or analytics (e.g., Google Analytics).
• Business Partners: If you opt into affiliate programs or promotions involving third parties.
• Legal Authorities: When required by law, court order, or government request to comply with legal obligations.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the acquiring entity.

All third parties are required to protect your data and use it only for the specified purposes.

5. Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons, pixel tags) to enhance your experience. Cookies may be:

• Essential: Necessary for Website functionality (e.g., maintaining your cart or login session).
• Analytical: To track usage and improve Website performance.
• Marketing: To deliver personalized ads or track affiliate referrals.

You can manage cookie preferences through your browser settings or our cookie consent tool (if available). For more details, see our Cookie Policy (if applicable).

6. Data Security

We implement technical and organizational measures to protect your data, including:

• SSL/TLS encryption for data transmission.
• Secure servers and access controls.
• Regular security audits and updates.

However, no online system is 100% secure, and we cannot guarantee absolute security. Please notify us immediately at support@hoverseas.com if you suspect a data breach.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law:

• Order-related data: Up to 7 years for tax and accounting purposes.
• Account data: Until you request deletion or the account becomes inactive.
• Analytics data: Typically retained for 24 months, unless anonymized.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of your personal data.
• Rectification: Correct inaccurate or incomplete data.
• Deletion: Request deletion of your data (subject to legal obligations).
• Restriction: Limit how we process your data.
• Portability: Receive your data in a structured, machine-readable format.
• Objection: Object to processing for marketing or legitimate interests.
• Withdraw Consent: Revoke consent for non-essential processing (e.g., marketing emails).

For California residents (CCPA), you have additional rights to:

• Know what personal information we collect, use, or disclose.
• Opt out of the sale of personal information (we do not sell data).
• Non-discrimination for exercising your rights.

To exercise your rights, contact us at support@hoverseas.com. We will respond within 30 days (or 45 days for CCPA requests).

9. International Data Transfers

If you are located outside the United States, your data may be transferred to and processed in the United States or other countries where our service providers operate. We ensure appropriate safeguards, such as Standard Contractual Clauses (SCCs) for EEA users, to comply with GDPR.

10. Third-Party Links

Our Website may contain links to third-party websites (e.g., payment processors or social media). We are not responsible for their privacy practices. Please review their privacy policies before providing personal information.

11. Children’s Privacy

Our Website is not intended for individuals under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected such data, please contact us to have it removed.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our Website or sending an email (if you are subscribed). The “Last Updated” date at the top indicates the latest version.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your data, please contact us at:

HoverSeas
Email: support@hoverseas.com

For GDPR purposes, our Data Protection Officer can be reached at the same email address.